An upcycling story from the banks of Ganges

Help Us Green has pioneered the art of converting flower waste into a useful product recreating the fragrance as it upcycles the waste or called flowercycling. In the process they have created an ecosystem helping women in rural India earn a livelihood and respect within the community.

Karan Rastogi joins me on the podcast to share the story of Help Us Green.

About Karan

Karan Rastogi is the co-founder of the award winning social enterprise Helpusgreen®, that preserves river Ganges from becoming a religious sewer by flowercycling® the waste from temples/mosques dumped in the river into patented lifestyle products providing livelihoods to 128 manual scavenger families in Kanpur, Uttar Pradesh. Helpusgreen® was recently praised by the honourable Prime minster Mr. Modi and the Chief Minister of State.. Toxic Arsenic, Lead and Cadmium from the harmful farm-runoff, pesticides and insecticides used to grow flowers mixes with the river water making it highly poisonous (PH 6-8.5). These major pollutants affect lives of 400 Million people -linked to contracting dysentery, cholera, hepatitis and severe diarrhea – which are the leading causes of child mortality across India and Bangladesh. Helpusgreen® won the Tata Social Enterprise challenge, TiE Global manufacturing awards, the prestigious ABBY awards, ISB iDIYA amongst others.

Follow Help Us Green: https://twitter.com/HelpUsGreen

Subscribe and listen on Apple Podcasts: https://apple.co/2LFBCVw

Other platforms: http://bit.ly/2POiTW3

Liked the story? Give a rating and write a review on Apple Podcasts (https://apple.co/2LFBCVw). Share it with 3 people in your network, it just takes 30seconds.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s